Two major technologies that come in focus when we talk about mobile web are Mobile application development and Mobile Website design.
Mobile applications can be classified intoÂ device-native applications (for example, an iPhone application) and cross-platform mobile web applications, which possess limited functionality but can be used on most of the Smartphones.
Mobile website design provides a website for mobile consumers. These websites are specially designed for use by a wide variety of mobile devices and PDAs.
Mobile applications development is a lucrative option for companies, but all businesses should start with mobile website design first. Here are some reasons that can help you understand better.
It is always safe to take smaller leaps. If your client wants to access your service details on his mobile device, he will go through your mobile Website. Â If you offer a mobile web application, that is expected to be on your mobile website. Â So, it makes perfect sense to design a simple Website for your mobile clients and then offer mobile applications.
Mobile websites help you reach out to a wider audience. Most native applications require the use of Smartphone devices to avail benefits of their features. Â Despite the increasing popularity of these devices, there is still a large number of people who use simpler mobiles which can display your mobile Website but cannot use the apps.