March 25, 2010

Apple App Store Scores For Customer Satisfaction

According to a new survey by market research firm Nielsen, Apple’s customers install more apps on their device than users of any other platform. Apple’s customers are also more satisfied with Apple’s App Store than the users of any other app store.

iPhone users have an average of 37 apps installed when compared with other users. Android users have an average of 22 apps, followed by Palm users with 14. Customer satisfaction with Apple is at 84% with Android users close at 81%. This shows that Apple’s App Store has captured 25% of the market.

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